All-round Marketer

All-round Marketer

We're looking for a hands-on All-round Marketer to support PLTS’s growth through content creation, events, campaigns, and community building in Amsterdam.

About PLTS

PLTS is the leading Reformer Pilates studio in the Netherlands. With a strong community, a recognizable aesthetic, and a mission to elevate body awareness, we're building a premium health and lifestyle brand. With nine studios and more planned, we're on the cusp of a new growth phase. To strengthen our team, we're looking for a creative and independent all-around marketer to help us further develop our brand identity, both online and offline.

Your role

As an all-around marketer at PLTS, you'll have an executive role, actively contributing to the brand's growth and expansion. You'll create strong content, coordinate shoots and events, work closely with the marketing manager, and build our influencer collaborations, UGC partnerships, and community. You'll know how to translate PLTS's energy and aesthetic into impactful campaigns that connect, inspire, and grow our target audience.

Your responsibilities: 

• Executing the marketing strategy and quarterly campaigns

• Managing social channels (Instagram, TikTok, LinkedIn), including content planning, copywriting, publishing and community management

• Creating and coordinating photo and video content, being present at shoot days and events

• Setting up, managing and optimizing paid campaigns (Meta, TikTok, Google)

• Establishing and maintaining collaborations with influencers, ambassadors and content creators

• Supporting PR and events, from concept to implementation and realization of cool activations

• Maintaining the website and landing pages, including light CMS work

• Analyze results and improve based on data and insights

• Ensure consistent and recognizable brand communications across all channels

This is you: 

• You have 2 to 4 years of experience as a marketer, preferably in lifestyle, fitness, hospitality or fashion.

• You have experience with social media strategy, content creation and short video (CapCut, Canva or Adobe)

• You are creative, independent and like to think in terms of campaigns and activations

• You write flawlessly and convincingly in English, Dutch is a strong asset

• You can plan well, maintain an overview and switch smoothly between strategy and execution

• You have an affinity with the PLTS look and feel and understand our community and energy

• Experience with PR, events and influencer marketing is a major advantage

What we offer:

• A fun, creative and young team with plenty of freedom and room for initiative

• Market-based salary depending on experience

• Free PLTS workouts

• Travel allowance (from 10 km)

• Inspiring workplace next to Vondelpark (Amsterdam)

• Flexible working hours, possibility to work partly remotely

• Plenty of room to grow and bring your own ideas to life